Cybernetics is about controlling a complex system by building a model of that system
Remote work and zoom calls is commanding companies via tele-presence
Words used to be the cybernetic controllers (the "dictator" dictates with his words)
Now that we've got a reality TV show host president (again) this is proof of Televisual Cybernetic Populism
Social media has the cybernetic feedback loops where certain things are boosted by user behavior and other things are hidden by lack of behavior
For an organization to succeed it must have control structures which allow for it to be adaptive to changing environments, communications sent up and down the chain of command
"Brain of the Firm" is a banger book by Stafford Beer, the inventor of Cybersyn